Knowledge does not take placeNothing could be more true today, where continuous training is the key to advancing in an increasingly demanding and digitalized labor market. If you're looking to learn new skills, improve your job, or even reinvent yourself professionally, free courses from Google Activate They open the door to immediate access to high-quality training, completely free and online.
Google Activate is a platform that allows you to discover dozens of free online courses in areas as in-demand as digital marketing, web development, programming, productivity, data analysis, entrepreneurship skills, and many more. But the most interesting thing is that many of these courses include an official Google certificate that will help you improve your resume, demonstrate digital skills, and stand out in selection processes.
Below we explore in depth the best Google courses Get active with a certificate And we explain why this training is one of the most interesting opportunities for your professional future.
What is Google Activate and what does it offer?
Google Activate is Google's free online training platform, designed to bring the digital world closer to everyone. Whether you're looking to learn a subject from scratch or deepen your knowledge of advanced digital skills, the course catalog is extensive. updated and aimed at different professional profiles.
Main advantages of Google Activate:
- Free access to all courses.
- official certificates from Google in many courses (at no extra cost).
- 100% online and flexible: learn at your own pace, wherever and whenever you want.
- Content endorsed by prestigious collaborating entities (IAB, EOI, universities, etc.).
- In Spanish and other languages, with quality materials and practical exercises.
- Constant updating of courses according to the real digital market demand.
How do Google Activate courses work?
The operation is very easy and accessible to any user. To get started, all you need is a Google account and an internet connection. Choose the course that interests you most from the catalog, register, and begin progressing at your own pace through the different modules and teaching materials.
The structure of the courses usually offers:
- Video lessons or interactive readings.
- Downloadable supplementary materials.
- Practical exercises and self-assessments after each module.
- Un final exam to qualify for the certificate.
- Free certification by passing the course with a minimum number of correct answers (generally 75%).
In most cases, courses last between 1 and 40 hours, which allows for excellent time management and adapts to both those seeking intensive training and those who want to learn little by little.
Thematic areas of the free Google courses Get Activated
The Google Actívate course catalog is organized into key themes for current and future employment:
- Digital marketing and online advertising (SEO, SEM, social media, email marketing, digital advertising, Google Ads…)
- Data and technology (data analysis, big data, cloud computing, cybersecurity, web development…)
- Entrepreneurship and business strategy (planning, project management, e-commerce, business development, etc.)
- Personal productivity and soft skills (time management, personal branding, communication, leadership, self-promotion…)
- Professional Development (digital transformation, basic digital skills, youth employability, etc.)
- Technology and sustainability (sustainable projects, green technologies…)
- Programming and app development (HTML, CSS, mobile development, task automation…)
The best free Google Activate courses
There are a wide variety of courses, but some stand out for their relevance, quality, and professional utility. Below we detail the most recommended ones (and remember, you can take as many as you want, without limit!):
1. Digital Marketing Fundamentals Course
Possibly the most popular of Google Activate, with a Certification endorsed by the Interactive Advertising Bureau (IAB)This course is ideal for both beginners and those looking to optimize their online presence or boost their own business.
- Approximate duration: 40 hours.
- It includes 26 modules on SEO, SEM, digital presence, web analytics, social media, email marketing, e-commerce, content strategy, online advertising, Google Ads, etc.
- Access to exercises, practical examples, and self-correcting tests.
- Official certificate upon passing the final exam.
Access directly to Google Digital Marketing Fundamentals Course.
2. Digital Transformation Course for Employment
Essential for those who want to stay up to date on the professional digital ecosystemThis MOOC, developed in conjunction with the EOI, addresses the main areas of the digital sector and the new profiles in demand in today's jobs.
- Duration: 40 hours, divided into 4 modules.
- Obtaining a certificate (minimum 75% correct answers on the final exam).
- Individual plan of digital transformation and career guidance.
- Access to youth employability programs and personalized mentoring (for unemployed participants aged 16 to 29 in Spain).
You will be able to register from this link.
3. Personal Productivity Course
Learn to manage your time and resources As a professional, you'll optimize your daily routine and incorporate skills for continuous improvement. This course is perfect for increasing your efficiency in both your job search and your own projects.
- Duration: 40 hours
- Includes modules on time management, personal branding, idea generation, online reputation, etc.
- Official certificate after passing the evaluation.
Sign up directly from this link.
4. Digital Skills Course for Professionals
Essential for those looking to upgrade and adapt to today's digital work environment. Developed in collaboration with the Santa María la Real Foundation, it will help you manage operating systems, cybersecurity, digital content creation, and much more.
- Duration: 40 hours divided into 7 modules.
- Learn how to update operating systems, cybersecurity techniques, information management, tools to facilitate collaborative work, and more.
- Valid official certificate to attach to your CV or LinkedIn profile.
Sign up .
5. Self-Promotion Course
La self promotion It's an increasingly sought-after skill in both the workplace and personal life. Learn in just one hour to effectively communicate your achievements, gain confidence, and better project your professional profile thanks to interactive videos and practical tips.
- Duration: 1 hour
- Lessons on self-esteem, effective communication, and overcoming personal barriers.
- Ideal for improving your employability.
you can sign up from this link.
6. Course to Increase Productivity at Work
In a world where time is scarce, knowing how to manage it properly is essential. This course will help you prioritize, delegate, and work efficiently, incorporating collaborative tools in the cloud.
- Duration: 1 hour
- Aimed at those who wish to improve their efficiency and quality of life.
- Includes practical videos and strategies for everyday life.
Sign up here.
7. Other featured courses on Google Actívate
- e-Commerce: Learn how to launch or transform an online business in 40 hours.
- Digitize your business step by step with Google tools: 90-minute basic course on key tools such as Company Profile, YouTube, and Google Forms.
- Cloud Computing: Free training on the digital cloud, how it works, and why it's essential today.
- Mobile App Development: Introductory course accredited by the Complutense University of Madrid, ideal for beginners.
- Introduction to Web Development: HTML and CSS: Perfect for those who want to learn how to create web pages from scratch.
- Get customers to find you online: Learn about search engine visibility, Google Analytics, and online advertising.
Google Professional Certifications (Beyond Activate)
Google also supports high-level professional certifications In collaboration with the Coursera platform. Although these certificates aren't completely free, you can access most of the content free of charge, paying only if you need professional accreditation. They're geared toward emerging technology sectors and have excellent corporate recognition, making them ideal for those looking to advance their career in the IT sector.
- Google Data Analytics Professional Certificate
- Google Project Management (Google Project Management Professional Certificate)
- Google UX Design Professional Certificate
- Google IT Support Professional Certificate
- Google IT Automation with Python Professional Certificate
On Coursera, you can find dozens of options, many of them in Spanish, that take you from the basics to a professional level in cutting-edge technology areas.
Skillshop: Advanced training in Google tools
In addition to Activate, Google offers the platform skillshop, where you can learn for free how to use tools like Google Ads, Google Analytics, Google My Business, and other official products in depth. It's an excellent opportunity to earn certifications directly endorsed by Google and achieve specialization in highly sought-after areas of marketing, analytics, and digital management.
Benefits of free Google courses Get active
- Official and quality training in digital skills, endorsed by Google.
- Free certificate in many courses, ideal for adding to your CV and LinkedIn profile.
- Total flexibility in schedules and learning pace.
- Career guidance and connection to employment programs in some courses.
- Constant updating of the training offer according to the needs of the labor market.
Tips to get the most out of your Google Actívate training
- Choose courses aligned with your interests and career goals: Don’t hesitate to explore different areas until you find your calling.
- Complete all training and practical exercises to make the most of the content and achieve the certificate.
- Include certificates on your CV and LinkedIn to stand out to potential employers.
- Apply the skills learned in real or simulated projects, such as creating a website, boosting your business, improving your personal branding, or analyzing data.
- Share the courses with friends and colleagues: Free, high-quality training can also help you enhance your professional profile.
The digital world continues to grow, and skills in marketing, technology, and personal productivity are increasingly essential. Google Activate and other free Google platforms offer the opportunity to learn from home, free of charge, and with the guarantee of one of the most prestigious technology companies in the world. Whether you're looking to enter the digital world or retrain professionally, Google's free course offering is your best ally for opening new jobs, accrediting your knowledge, and staying ahead of the curve.