Imprefil promotes the professionalization of customer service on WhatsApp.

Last update: 21 July 2025
  • Imprefil implements an advanced platform to manage its professional support via WhatsApp.
  • The system allows for automatic chat forwarding, multi-agent monitoring, and detailed tracking.
  • Professionals access agile responses, unified history, and multimedia communication with technicians.
  • The solution is part of Imprefil's digitalization and service improvement strategy for workshops.

WhatsApp professional attention

Imprefil has taken a new step in the digital transformation of its services, opting for a professional attention via WhatsApp more efficient and structured. With the arrival of its new conversation management platform, the company strengthens its relationship with workshop professionals, allowing requests and queries to be resolved more quickly and with greater control.

In the daily work of automotive workshops and companies, flexible communication channels have become essential. That's why Imprefil has opted to provide greater professionalism to the WhatsApp channel, integrating functions exclusively oriented to the professional and technical environment in filtration, cooling and exhaust system products.

An advanced management platform for professional WhatsApp

WhatsApp Imprefil professional service

Imprefil's new digital solution introduces advanced tools for conversation management, con el objetivo de improve response times, traceability and efficiency of the technical-commercial service. Among the most notable features are the automatic chat forwarding (which allows each conversation to be forwarded to the corresponding specialized technician), the simultaneous supervision by several agents and a system of organized monitoring of each request.

In addition, the platform offers the possibility to generate internal statistics on the care provided, facilitating decision-making and continuous improvement in the relationship with professional clients. In this way, Imprefil manages to maintain a unified history of each client, ensuring continuity even if the interlocutors change on both the company and client sides.

Key advantages for the professional who uses WhatsApp with Imprefil

This new operation allows users to consult references, confirm product availability, request quotes and receive immediate technical advice without resorting to calls or forms. The integration of multimedia interaction is especially valuable: customers can share photos or videos of components directly from their mobile phone, which facilitates a Fast and accurate diagnosis by Imprefil specialists.

La Imprefil WhatsApp support thus guarantees:

  • Intermediate responses and quick resolution of technical queries and doubts.
  • Direct assignment with qualified personnel according to the nature of the consultation.
  • Communication multichannel, fluid and multimedia (images, links, videos) for complex cases.
  • Tracking stock status, delivery times and orders.
  • Continuous availability, without relying on rigid schedules or extensive administrative processes.

Digital integration and commitment to service excellence

This system reinforces the digital ecosystem that Imprefil had already been developing with its online technical catalog and exclusive ordering platform for professionals. The intention is to provide workshops and companies linked to the sector with a digitalized, accessible, and customer-oriented work environment. optimization of key processes, such as the digitalization of technical sheets or the improvement of logistics flow.

The company emphasizes that this effort responds to the willingness to accompany professionals in their daily needs, eliminating any friction in the care process and relying on tools that add real value to their work. Protecting security on WhatsApp for professionals is also essential in this process.

With this solution, Imprefil consolidates WhatsApp as a professional support and attention channel, adapted to the pace and demands of the workshops, and converting a common messaging system into an efficient and technical communication channel.

Industry professionals can trust that their queries will be handled by experts in each area, seamless and with guaranteed continuity even in the event of a change of contact. This avoids delays in diagnostic, order, and consulting processes, which improves the satisfaction and competitiveness of Imprefil's customers.

Exclusive chat on WhatsApp
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